
Shea butter, coconut oil and cocoa butter are the top ingredients which make this so moisturising but what really puts this in a league of it's own is the way it can blend out any lipstick or lipliner. Which may sound very niche but we all have those favourite lipsticks or liners that just don't last the day. Yes you can reapply but if you are anything like me you get to a stage where you just want to carry on stuffing your face/drinking the beer/smooching and don't want to reapply your lipstick. Lipjao blends everything together effortlessly so you can look... well effortless. I love make-up but having dinner with someone who reapplies their lipstick and looks in the mirror 800 times isn't fun.
Also a great one for boys who like lip balm - all the moisture, but kind of manly. I have one of these in my kitchen, at my desk and in my handbag.
What You Need to Know - Jao Brand LipJao